Lachlan Whatley

Founder, Advisor & Master Coach
Rich works with owners and leadership teams who want better, more predictable results without increasing complexity or personal strain. His work focuses on clarity, execution, and building businesses that perform well beyond the effort of any single individual.
He is most often brought in when capable owners feel the weight of growth. Goals are clear, but priorities compete. Growth might have slowed or become uneven. Progress depends too heavily on the owner, and the business begins to feel harder to run rather than more stable.

Working Style & Perspective
Rich is known for an enthusiastic, structured, and practical approach. Clients often describe his style as direct without being rigid, and supportive without creating dependency. He focuses on fewer priorities, clearer decisions, and steady progress that holds up in real conditions.
He believes meaningful results come from sound judgment applied consistently over time, not from chasing new frameworks or working harder. His work emphasizes clarity, discipline, and progress that compounds.

Areas of Focus

• One-on-one advisory with owners and partners
  
• Group coaching and facilitation, including Clarity Growth Academy™
  
• Leadership and execution-focused training
  
• Strategic planning and implementation support